Tag Archives: school

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cookie doughIt's a simple sales formula that would make any door-to-door salesman proud: Play on a customer's emotions and you'll likely get a sale. It works with magazine subscriptions, Girl Scout cookies and even cookie dough.

Cute + cookie dough = sale. It's automatic.

If cookie dough, cheap jewelry, Oreo churros and expensive candles, among other junk from Believe Kids, are making the rounds in your neighborhood, you know that summer is over and kids are back in school. Forget falling leaves and cool winds when looking for the start of the fall season. Cookie dough for $17 is for sale, marking the start of fall.

My daughter's school started its fall fundraiser recently, and while she and her classmates are told not to sell items door-to-door, they are expected to push their cuteness and fundraising goals upon their families. If you can't sell a $16 pumpkin roll to Grandma, then you aren't cut out to be in sales. ...continue reading


back-to-school shopping

The typical family with children in grades K-12 plans to spend $630.36 on electronics, apparel and other school needs in its back-to-school shopping plans, down from $669.28 last year, according to a survey released July 15 by the National Retail Federation and conducted by Prosper Insights & Analytics. The poll of 6,500 consumers was conducted June 30-July 8. The consumer polls have a margin of error of plus or minus 1.2 percentage points.

There’s no question that back-to-school shopping can take a big bite out of your budget. If kids are young, you may feel you have little choice with the long lists of required items, but save where you can. It can pay to stock up on loss leaders — often crayons, paper or pens — and lay in a supply for the whole school year. Or, it may be smart to wait until seasonal items (dorm sheets and decor) go on sale.

Back-to-school shopping falls for college students

“Spending on ‘back to school’ has consistently fluctuated based on children’s needs each year, and it’s unlikely most families would need to restock and replenish apparel, electronics and supplies every year,” said NRF President and CEO Matthew Shay in a press release. “Parents this summer will inventory their children’s school supplies and decide what is needed and what can be reused, which just makes good budgeting sense for families with growing children.”

The picture was much the same for parents of college students. Spending was expected to drop to $899.18, down slightly from last year’s $916.48. ...continue reading